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Featured Company : Bharati Airtel
Sunil
Bharti Mittal, group chairman, Bharti Group, has been
awarded the VOICE&DATA Telecom Man of the Year
2006
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The
likes of Lakshmi Narain Mittal have done India proud by
becoming global successes. Indians, including those settled
abroad, are immensely proud of his achievement; and like
Mittal, there are several emerging entrepreneurs and business
houses that have been a part of the "Brand India"
in the global arena. The global Non Resident Indian (NRI)
community is aware of the traditional Indian business houses,
and is only now starting to catch up with the new economy
"back home" and how such enterprises are setting
examples of entrepreneurship not just in India, but globally
as well. Bharti Airtel's is one such story.
Bharti
Airtel's success story is of interest particularly because
it happened at a time when the Indian Telecom industry had
almost been written off. The public and media had backed
out of what seemed then to be a losing proposition. Today,
the company's success - as India's largest integrated private
telecom services provider -- speaks for itself.
As
the first and only private service provider with a footprint
in all the 23-telecom circles, Bharti Airtel has been at
the forefront of the telecom revolution in India. The company,
since its inception 11 years ago, has steered the course
of the telecom sector in the country. Bharti recently signed
an estimated $400 million contract with Nokia, further expanding
its networks in 8 Airtel circles.
Today,
the company provides telecommunications services to nearly
28.69 million customers -- as of September '06 - which consists
of 27.06 million mobile customers. It has been rated among
10 best performing companies in the world in the BusinessWeek
IT 100 list.
Bharti
Airtel's portfolio includes mobile telephony, broadband &
fixed-line services and enterprise services. With revenues
of over 2.6 billion (net profit as US$ 508 million), the company
complements its mobile, broadband & telephone services
with national and international long distance services. The
company also has a submarine cable landing station at Chennai,
which connects the submarine cable between Chennai and Singapore.
Business Divisions
Mobile
Services: Bharti Airtel offers GSM mobile services in
all the 23-telecom circles of India and is the largest mobile
service provider in the country, based on the number of customers.
The Company’s 25.65 million mobile customers accounted for
a market share of 29.61 % of overall GSM wireless market,
as on August 31, 2006. AirTel,
the cellular brand of the Bharti group launched "IndiaOne"
Long Distance Calling Card that enables customers to make
domestic and international long distance calls from their
cellphones at costs, which are nearly 30 per cent lower than
landline long-distance calls.
Broadband
& Telephone Services: The Company provides broadband
(DSL) & telephone services (fixed line) in 92 cities and
had 1,547,872 customers as on July 31, 2006 of which approximately
26% subscribe to broadband (DSL) services.
Enterprise
Services (Carriers): The Company compliments its mobile
and broadband & telephone services with national and international
long distance services. It has over 35,016 route kilometers
of optic fibre on its national long distance network. For
international connectivity to east, it has a submarine cable
landing station at Chennai (owned by an associate company)
between Chennai and Singapore. For international connectivity
to the west, the Company is a member of the South East Asia-Middle
East-Western Europe – 4 (SEA-ME-WE-4) consortium along with
15 other global telecom operators. SEA-ME-WE-4 supports telephone,
Internet, multimedia and various other broadband and data
applications.
Enterprise Services (Corporates): The Company’s enterprise
service group provides secure, scalable, seamless, reliable
and customized integrated solution of voice and data communications
for corporate, small and medium scale enterprises. The
group focuses on delivering telecommunications services as
an integrated offering including mobile, broadband & telephone,
national and international long distance and data connectivity
services to key account corporate customers through business
relationship management.
Other
Facts: Bharti Airtel has strategic alliances with SingTel
and Vodafone; partnerships with Ericsson and Nokia; and an
information technology alliance with IBM. The company was
founded in 1995. It was formerly known as Bharti Tele-Ventures
and changed its name to Bharti Airtel in April, 2006. The
company is based in New Delhi, India. Bharti Airtel is a part
of Bharti Enterprises. Bharti's competitions include Hutchison
Essar Ltd., Reliance Communications Ltd. and state-run Bharat
Sanchar Nigam Ltd.
More
about the company: Bharti.com
or BhartiAirtel.in
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